When it comes to buying decisions, women tend to hold most of the clout and power. In fact, women-owned small businesses contribute more than $3 trillion annually to the U.S. economy, according to the National Women’s Business Council. Unfortunately, though, many companies fail to market effectively to women, who are considered the largest demographic to […]
As they old adage goes, a picture is worth a thousand words. And when it comes to your LinkedIn profile, your photo is an important mouthpiece. After all, LinkedIn is the place you’re looking to advance your career and get noticed by the right people and companies. Not to mention your profile is 14 times […]
By now, everyone should know the importance of social media marketing for any size of business. With over a billion people using Facebook, and millions using some of the other more popular sites, like Twitter and Instagram, it wouldn’t make sense at all to miss out on such an opportunity.
